It all began in 1984, on the benches of middle school, where their shared creativity became the common thread connecting them. Cyr then moved to the Lycée Pilote Innovant du Futuroscope and embarked on an entrepreneurial path, while Luc attended the Lycée du Bois d’Amour and became an optician.
After caring for people’s vision, Luc decided to focus more on the planet by tackling the plastic problem. Always a “Géo Trouvetou,” he began R&D in 2008 with a lab specializing in bio-materials. By 2011, Greenfib® was born—a 100% bio-based, durable, recyclable material derived from non-food crops, and patented.
In 2015, fate brought Cyr and Luc back together, and in 2017, Cyr invited Luc to participate in a major event, The Bridge, and its seminar on the future of business, held between St. Nazaire and New York, with 800 participants from 250 companies and 75 experts. Luc found strong motivation to develop Greenfib® at the event, while Cyr gained validation of its ecological relevance from the experts. The Greenfib adventure became a shared ambition.
Their goal is to combine ecological robustness with sustainable economic coherence for their company. They also aim to contribute to changing the behaviors of manufacturers, distributors, and users. This is what they call the Greenfib approach, which respects everyone and challenges all.
This is just the beginning of the story, and they are excited to write the next chapter. Why not with you?